Advantages of owning your domain name and having a website

Advantages of Owning Your own Domain and Website

General

Besides the obvious advantages of getting word out about your goods and services, selling goods, etc, here are a few other things to consider.

Professionalism

Owning your own domain name, ie www.yourcompany.co.za, gives a professional impression, and allows your emails to be xyz@yourcompany.co.za. You will be able to create a number of different email addresses for different departments or people.

Once you own your domain name, your email addresses need never change. You can move internet service providers without the hassle and frustration of changing email addresses. (eg, printing costs, advising customers, etc.)

Hotmail, gmail, yahoo, etc email addresses are fine for personal use, but not for business purposes. They have become firm favorites for salesmen of viagra, cheep electronic goods, distributors of unwanted millions and other spammers, resulting in the importance of any business related email from such an address being downgraded by most recipients.

If you are not ready for a website for whatever reason, we offer an email package, which allows you to own your domain and use that for email purposes until you are ready to go further.

Content changeability

Your website gives you the ability to provide a vast amount of information about your company as well as your products or services. This includes images, detailed product info and data sheets, service guidelines, maps and other information to find you, examples of work completed, instruction manuals, etc. Unlike printed media, this is always available and instantly changeable.

Customer retention

Your website provides you with an opportunity to collect information and contact details from your customers and potential customers, and use this to keep in touch and pass on useful information such as new products, product updates, completed projects, special offers, etc, to them. This builds your customer relationship with them, and will keep you fresh in their mind when requiring your product or service.

Working hours

Your website is online 24 hours a day, 7 days a week, throughout the year. This gives you one salesman who is always on duty, answering questions for prospective clients, providing pertinent information, taking orders, getting client information, or whatever you have asked him to do!

Advantages

The advantages of owning your own domain and website include:

Professional appearance
You own your email address
Content changeability
Content diversity
Client support
Client retention
Continuity
Expanded market area
Available all hours
Product promotion
Special Promotions
Etc

Reasons to have a website in South Africa